About eLDee

Lanre ‘eLDee’ Dabiri has emerged a multi talented professional. From writing songs for international pop artists, to producing amazing music, and directing great videos, to co-founding some truly innovative start-ups, he is able to bring anyone into his world of creativity in an effortless manner.

He has received multiple nominations and won numerous awards including best video, best album, best cinematography, hottest single, best artist, and a 2009 MOBO award nomination for “Best African artist”. He has also received multiple awards as a business executive, including the 2012 Nigeria Entertainment “Best business executive” award, and the prestigious 2013 “Image Awards for business excellence”.

A songwriter, music producer, recording artist, and an architect, he was born and raised in Kaduna, a city in Northern Nigeria. His love for music, the arts, and technology, started at a very young age. In 1998, eLDee started the group Trybesmen and founded the first truly independent record label for contemporary urban music in Nigeria. He conceived the current largest physical distribution network for music and movies in west Africa by designing and executing a business model that has since generated billions of dollars. As head of Trybe Records and leader of Trybesmen, eLDee re-engineered contemporary urban African music into the genre most recognizable as Afro-hip hop/Afro-pop/Afro-beats.

Making a bold relocation to the united states in 2002, his technology interests developed into active experience building. As an interactive media developer, Lanre won numerous national awards that acknowledge his creativity and leadership skills.

With over a million followers on social media, Lanre eLDee Dabiri is unarguably one of the leading influencers of urban African culture of the last 2 decades.